The Body Shop has the best Image for sustainable store regarding the Dutch consumers.

Beauty retail chain The Body Shop is the best sustainable retail formula, this is what the Dutch consumers think. The Body Shop is followed by Ikea and Albert Heijn the supermarket chain. DDB and Informart GfK conclude this in their Report Sustainable Retailing. Every 3 months this report describes the situation of green Retailing in The Netherlands.

Within the field of green Retailing the electronics sector gets the highest importante. BCC with their green labeling scores the best in this sector. Fashion stores and DIY-stores do not have a sustainable image yet. Especially in the Dutch DIY-sector we see movements of DIY-stores offering more green options and green information to the consumers.

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Trends in Retail: green companies need to think and act green

Trends in Retail: The consumer research of Capgemini shows that there are many new green companies in retail. This research is done together with TNS NIPO and shows the yearly trends and developments in the retail sector.

At the area of eco-retailing / green retailing the most important changes of the retail sector are seen. The consumer can rapidly change their buying behaviour but with the choice for green companies and green products they are secure of their choice; they think green. The influence of green retailing is increasing, many new companies are launched. The companies need to invest in new, fresh concepts with the real green story. It is not only telling that you are a green retail company but more important think and act as a green retailing company.